Cadillac U.S. Sales Rose 35 Percent In 2010

Besides Chevrolet, the other General Motors brand Cadillac also witnessed an enormous success, specially compared to 2009 , in sales which has made it the fastest-growing luxury brand in the market.

Cadillac’s retail sales rose 36 percent for the full year and 28 percent in December for the best total and retail sales months since March 2008. Cadillac has reported 11 straight months of year-over-year total and retail sales gains.

The SRX model, in spite of the poor performing Turbo model which has been axed off, posts 153 percent sales increase for year, has best month ever in December, while the CTS sales increase 18 percent in 2010 as CTS Coupe joins line-up.

Cadillac’s positive sales momentum was driven by the addition of new or redesigned models and the launch of key customer service initiatives. Cadillac achieved double-digit sales increases for the year in 18 of the top 20 markets, including New York, Los Angeles, Miami, Dallas, Atlanta, Chicago, Denver and San Diego.

“Cadillac and its dealers made a concerted effort in 2010 to take all aspects of our business to new levels,” said Kurt McNeil, vice president for Cadillac sales and service. “As the luxury auto market recovered, Cadillac was poised to provide customers with compelling new products and enhanced service. We’re confident these efforts will continue to pay off for the brand and reinforce our place as the New Standard of the World.”