Audi 2010 US Sales Report
As one of the high-end prestigious brands in the market Audi managed to set an all-time sales record in America in 2010.
Historic 2010 sales propelled by demand for TDI clean diesel vehicles, as the Audi Q7 TDI and Audi A3 TDI account for over 43% and 53% of sales mix, respectively. December 2010 marks the best fourth quarter in Audi of America history, leading to all-time U.S. sales record topping 100,000 vehicles for the first time.
Audi is quite confident that they will continue this success in 2011 as well.
In December 2010, Audi reported sales of 10,546 vehicles, a 16.8% increase over the 9,030 vehicles sold in December 2009. For the full year of 2010, Audi new sales rose nearly 23% versus its prior full-year total of 82,716 vehicles sold in 2009.
“For Audi, 2010 was a groundbreaking year,” said Audi of America President Johan de Nysschen. “Audi is one of the best performing franchises in the business today. Consumers respond favorably to superior engineering, efficient performance, and differentiated styling, and that’s what they see in Audi.”