Amazing Sales Record For Chevrolet In 2010

Chevrolet managed to sell 4.26 million vehicles worldwide last year, and that gives them a very cool figure to show off every now and again!

That number accounts for a vehicle sold every 7.4 seconds, which is an astonishing record, specially for a company that is still recovering from bankruptcy.

A large part of that success is due to the popularity of the new Chevrolet Silverado pickup truck in the US, which sells like hot cakes. The Chevy Cruze mid-size sedan which is on sale in every corner of the world also contributed significantly. As a result, Chevrolet’s share of global vehicle industry sales grew by 0.35 points as the brand accounted for about 5.8 percent of all vehicles sold worldwide in 2010.

Major contributors to Chevrolet’s strong sales performance in 2010 were the BRIC countries of Brazil, Russia, India and China. They were responsible for about 33 percent of the brand’s sales, an increase of 2 percentage points over 2009. Chevrolet’s combined strength in these strategically important growth markets is unmatched by any competitor.

• In Brazil, Chevrolet set an all-time record of 657,724 vehicles sold in 2010. Chevrolet has enjoyed year-over-year sales increases in Brazil for five consecutive years. With about 365,267 sales just five years ago, the bow tie brand grew an impressive 80 percent.

• In Russia, 116,233 Chevrolets were sold, up from 104,398 vehicles in 2009. Chevrolet remained the most popular global brand and the Chevrolet Niva one of the most popular products from a global manufacturer sold in Russia.

• In India, Chevrolet sales surpassed 100,000 units for the first time. Sales for the year reached 110,350 vehicles, up 60 percent from the previous year. The milestone was achieved primarily by the positive customer response to the Beat and Spark mini-cars and Cruze compact car.

• In China, Chevrolet experienced unprecedented sales growth of 63 percent in 2010 to 543,700 vehicles. Leading the way was the Cruze, with sales of nearly 190,000 vehicles. Demand was also strong for the New Sail small family car, which generated sales of more than 125,000 vehicles following its introduction in January.
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